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Monday, July 20, 2009

Have You Found Your Niche?

Finding your niche is not as hard as you might think. I am sure you have already been told that to have a successful business on the Internet, you must have a niche. Everything you read on niches just make them sound more confusing and more difficult than they actually are.

I would recommend looking at your hobbies. If you are into stamp collecting, hunting, fishing, taking picture with your camera, working with wood. etc., any one of those could be your niche. Your niche could also be something as simple as selling retail products on the Internet.

Selling retail products on the Internet is not as hard as you might think. There is always ebay. If you have a wholesale supplier that will drop ship your orders straight to your customer in your business name, then you have a niche. There are several wholesalers on the Internet that will drop ship single items directly to your customer and use your business name. This means you don't have to have inventory and you are not required to buy in large quantities because there is no minimum amount you have to purchase to do business with them.

Taking picture can be very lucrative on the Internet because there are pictures all over the Internet. Think about it someone had to take those pictures. On the Internet you will be able to find people who are willing to pay good money for your artwork.

As for stamp collecting, I am sure you could set up a website just for stamp collectors where you and other stamp collectors could buy, sell, or trade stamps. Write articles about your stamp collecting experiences and post them on your website as well as in article directories. You will become known as an expert in stamp collecting.

The same pretty much goes for hunters and fishermen. You could inform other hunters and fishermen about great fishing location or deer leases that are available. Write articles about your fishing or hunting trips and encourage some of your members and visitors to write and submit stories of their own.

So all you have is think about what you know and what you like to do in your spare time to come up with a niche. The next step will be learning some marketing strategies.

Saturday, July 11, 2009

Finding the Right Niche for Your Home-Based Business

Deciding on a niche for your business can be tough, but it doesn’t have to be. Finding your niche is one of the first things a successful business expert will ask you. What do you want to specialize in? What is your niche? Basically they want to know if there is a subject you excel at. Something you are knowledgeable on.

Take for instance, if you are an avid hunter, you know what hunter’s need, what hunter’s like and the ends and outs of how to hunt. This might just be a good niche for you. You may not be a writer, but you could collaborate with someone to write an ebook, or you could consider hiring a ghostwriter. Then you will have that ebook to market.

If you don’t seem to have a special interest that you can write about, you don’t have to be discouraged. There are plenty of products out there that as long as you believe in them, you can use as your niche. What ever product you find, make sure you believe in the product. The hardest thing to do on this earth is to sell a product you don’t like or don’t believe in.

The products can be tangible products your customers can touch and use everyday, or they can be information product like the avid hunter’s ebook. You can work as an affiliate to sell these products or you can find products that have resale rights you can acquire in order for you to make money.

I have looked into many different ways to make money online, and there is one thing they all have in common – marketing. You must market your product. There is more to marketing your product than paying for pay per click ads or buying banner ads. We will save marketing for another article. For now you have to decide on a niche. So, go get ‘um tiger!